360Alumni Blog

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Breaking Down Silos in Alumni Organizations

In April 2016, Alumni Access published outstanding research presenting the current state of alumni relations.  The VAESE Alumni Relations Benchmarking Study outlined several long-term issues that alumni relations and advancement need to be paying attention to now.

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The Immediate Need: Strategy and Tactics in Alumni Communities

It’s hard to think of any organization that does not need an online hub to bring their people together. For higher education, the need is critical: not only to make good on their promise of “the network”, but because alumni satisfaction and engagement affects their rankings. An alumni community online builds your brand, allows you to easily measure engagement, gives you a powerful marketing platform, and reduces the long term revenue loss from losing touch with your alumni. And that doesn't even address the benefits to your alumni.

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