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Sample Community Development Content

Building an online community is a process that takes steady promotion and a clear understanding of your goals as an organization.  By providing value to your alumni, you can stay relevant and top-of-mind. Here are some emails you can use to educate users about the benefits of their alumni network.

 

Connecting Alumni at the Same Company

Hi <firstname>,

I noticed that you and <full name of alum> – another alum- both work for <company name>. You can see <his/her> profile in our alumni community at <insert link>. I hope the two of you can connect and please let me know if you have any hiring needs, or feel free to post them directly on the job board.

Thanks for filling out your profile in the alumni community.  Now we can help our people connect more easily!

 

Add Your Career Info

Dear #first_name#,

Thanks for being an active member of our new online alumni networking site! To make the most of our community, we suggest adding your career information. This will allow others in similar fields to learn about your background and connect. If your company is hiring, consider posting open positions on the job board. The more alumni working for your organization, the stronger our university name! Help your fellow alumni and current students on their path to success, and they’ll do the same for you.

To add your career information, simply click “Edit Profile” from the dropdown in the top right corner of the homepage.

We look forward to seeing you online!

 

Activate Your Profile (General Message)

We’re excited to announce our fully interactive student and alumni directory! Visit <your website> to complete your account and update your profile. You’ll be able to network with current students and alumni, post job opportunities, RSVP for <your university> events, and even create your own events.

With our new community you can:

Connect and Network with Alumni Anywhere

The interactive map makes it simple to find alumni in your area whether you’re searching for a new job, moving to a new neighborhood, or simply looking to expand your network.

Join Groups and Events or Create Your Own

Easily stay up-to-date on university events, join specific interest groups, or create your own meetups.

-Find Out About Exclusive Jobs, Or Recruit For Your University

You can post an open position in minutes, or network with other alumni that are hiring.

<Your Website> is your online community. Sign up today and invite fellow alumni to do the same. We’ll see you there!

 

Activate Your Profile (Discover Who Lives Near You)

Calling All <University Name> Alumni:

Did you know there are many <university name> alumni right in your neighborhood? You can see them all on our new interactive alumni map and online community! Our new website gets you inside access to:

 

  • Career Opportunities
  • Mentoring
  • Exclusive Events
  • And much more!
 Log on to <website link> today to see upcoming events, view new job postings and find old friends.  It’s your network.  Make the most of it!

 

Activate Your Profile (Join and Create Groups)

Hello #first_name#!

As a new member of the <university name> Alumni Community, I wanted to personally invite you to make this network your own. Create interest groups and post discussions with others who share your passion for cooking, traveling, research, writing, and more. Share upcoming events, from concerts to sports games, career fairs to special interest seminars, and meet others in the area. Our network is only as strong as our members, and you are a key player. If you keep in touch with fellow classmates, ask them to join our community as well, all are welcome!

As you use our new network, feel free to send me any thoughts you may have. We’re always looking to grow our community, and make it as useful as possible. I’ll see you online!

 

Activate Your Profile (Job Board)

Searching For New Career Opportunities?

<Number of Alumni> share your <University Name> pride. Why not start with the <School Mascot> in your neighborhood?

Our interactive alumni map lets you find them in seconds.

If you’re searching for a new job, moving to a new neighborhood, or simply looking to meet new people, <website> has the connections you’re looking for. Easily join groups, attend exclusive events, and create your own meetups. The network was created just for you.

Feel the power of the <University Name> network. 

Join today at <website>

 

Activate Your Profile (Events)

Hello #first_name#!

We hope you’re enjoying our new alumni website! As a valued community member, we wanted to be sure you were aware of all the capabilities this network has to offer.  Therefore, every month we will send out a short tip or announce a new feature to help you make the most of our community.

Tip of the month:  You can create your own networking events or post existing events for your fellow alumni to attend.  Just go to the “Events” section and click “Create Event” at the top right portion of the page.  We encourage you to add events relative to any interest – professional, sports, concerts, festivals, etc.  This can prove to be very beneficial for alumni who have relocated to a new city/state, or are looking to meet new people.

Enjoy, and let us know if you have any suggestions for improving this growing alumni community!

 

Add A Photo

Dear #first_name#,

Thanks for being an active member of our new online alumni networking site! To make the most of our community, we highly recommend adding a photo to your profile. A picture makes your information more personal, and helps others feel an instant connection. When looking to find a new career, this is especially important. To add a photo to your profile, simply click “Edit Profile” in the top right of the home page, then click “Change Picture” on the left of the Profile page.

We look forward to seeing you online!

 

Add Your Social Links

Dear #first_name#,

Thanks for being an active member of our new online alumni networking site! To make the most of our community, consider adding your social media accounts to your profile. This will allow you to sign in with a single click, instead of remembering a password. Facebook and Linkedin are both currently supported. Sharing your social accounts will also allow others to follow you, and help you connect with alumni that have similar interests. This is your network, use it to the fullest!

 

Notification Options

Hello #first_name#!

We hope you’re enjoying our new alumni website! As a valued community member, we wanted to be sure you were aware of all the capabilities this network has to offer.  Therefore, every month we will send out a short tip or announce a new feature to help you make the most of our community.

Tip of the month:  Alumni now have the ability to receive notifications when new jobs, events, groups and more are posted to the site.   To see the options, click the down arrow next to your name on the top right portion of the screen and select Edit Profile.  On the left you will see “Notification Settings” and click the “Edit Settings” button.  Select the notifications you’d like to receive and you’re ready to go.

We’ll see you online!

 

Registration Competition

Hello #first_name#,

We hope you’re enjoying our new alumni network! If you haven’t signed up yet, now is the time. To help get the word out about <University Name>’s online community ( complete with job postings, events, discussions, an alumni map, and more) we will hold random drawings for active users. For every 100 alumni that sign up today, <university name> will give away <giveaway>!

If you are not currently a member, please use the link below and sign up today!  If you are are already registered, stay active and check the website for important news, updates, job opportunities and more.  Encourage your fellow graduates to register as well – the community is gaining members daily, giving you more opportunities to connect, network and uncover valuable resources related to your career development.

We’ll see you online!

#register_url#

A Plan Is Needed to Provide a Valuable Alumni Community: