There is no way an online community or network can be powerful and engaged on a consistent basis, without someone keeping track of what’s going on. That’s why alumni management is a full-time job...

How does an alumni affinity group get started and, perhaps more importantly, what makes it sustainable beyond the initial excitement?

We’re frequently asked what the magic formula is for group success, and the answer is pretty simple. Organizations with great group ecosystems have motivated constituent leaders that are supported with the right online tools that help them succeed.

Effective institutional advancement encompassing community building and fundraising is critical for sustained institutional success. For educational institutions, that means a robust alumni relations program.

As engagement and fundraising professionals you are uniquely positioned as ambassadors of generosity and goodwill.

Ryan Catherwood recently posted an article “Why Alumni Network Platforms Will Likely Fail Us All”, but the article actually points responsibility to both the platforms promoting best practice and the organizations building communities. Ryan, I challenge you to re-title it “Why Everybody Could Win with an Alumni Community”.