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The Alumni Perspective
 

We Won’t Fail You: How Alumni Relations and Community Platform Providers Create Value Together

2 min read

Ryan Catherwood recently posted an article “Why Alumni Network Platforms Will Likely Fail Us All”, but the article actually points responsibility to both the platforms promoting best practice and the organizations building communities. Ryan, I challenge you to re-title it “Why Everybody Could Win with an Alumni Community”.

 

The GDPR Presents Opportunities too

2 min read

As marketers, new regulations around data and communications might make us worry. But the GDPR presents opportunities to build goodwill and serve your people better.

September 7, 2018
 

Nonprofit Volunteers: Three Big Ideas to Keep Them Connected & Happy

2 min read

Volunteers are your best ambassadors, the lifeblood of your organization. So how can you supercharge their engagement and commitment to your mission?

 

The Importance of Volunteering: Why Donations of Time Are a Path to Giving

7 min read

Volunteers can offer vital help to your institution and to your alumni community, but the benefits can be even greater for the volunteer. By offering volunteer opportunities, you provide an outlet for alumni to gain experience, develop skills, improve career prospects, meet new people and increase their affinity to your institution.  Asking alumni to share something other than money cultivates lasting committed relationships. These deepened relationships, as well as a focus on time versus money can also impact their willingness to eventually donate.

March 16, 2018
 

Matching Gifts: How to Maximize Giving to Your School

6 min read

Let’s face it: fundraising for your university can be tough. Whether you’re soliciting donations from alumni or reaching out to corporations for charitable gifts, your school always needs to make the most of every fundraising dollar you can get.

March 8, 2018
 

Measuring the Value of an Alumni Community

4 min read

Deeper connections and stronger relationships with your institution can translate into higher donor support. Data now confirms this. Organizational structures, programs and services are in the midst of change as institutions seek to harness the opportunities and benefits of engaging their constituents. There’s a drive to connect the dots between engagement and donations, and increased pressure to implement objective measures of progress and success. But how can we accomplish this?

November 14, 2017